The AI video pipeline for brand campaigns
One brief.
Thirty videos.
Framely takes one campaign brief through concepts, scripts, storyboards and stills to finished social videos. One guided session, every format, priced per step.
150 free tokensNo subscription€ incl. VAT
One storyboard, composed for every placement. Pick the formats in your brief and every still and video is rendered for each.
- 9:16TikTok · Reels · Shorts
- 4:5Instagram & Facebook feed
- 1:1Square · LinkedIn
- 16:9YouTube · Web · CTV
Five steps. One session. Zero treatment decks.
Every step builds on the last, and every step is yours to steer: regenerate, give feedback in plain words, or pick favourites before moving on.
- 1
Tell Framely about the brand, product, audience and the formats you need. Drop in logos and product shots; they steer every frame that follows.
- 2
Get a handful of distinct creative directions, each with a hook and a visual style. Keep the ones you like and push back on the rest with feedback.
- 3
Each concept becomes a shot-by-shot script with framing, voiceover and on-screen text, written the way a director would read it.
- 4
Sketch every shot as a storyboard, then render photoreal stills in each aspect ratio you picked. Choose the frames worth animating.
- 5
Selected stills are animated into 8-second clips that land in your project as they finish, ready to download and publish.
01Brief
FreeTell Framely about the brand, product, audience and the formats you need. Drop in logos and product shots; they steer every frame that follows.
- Brand
- Morrow Coffee
- Product
- Autumn single-origin roast
- Objective
- Launch on social and drive pre-orders
- Audience
- 25–40, city people who make time for coffee
- Tone
- Warm, unhurried, tactile
- Video type
- Lifestyle · 8s cutdowns
pour-01.jpg
lifestyle-02.jpg
ceramics-ref.jpg02Concepts
50 tokensGet a handful of distinct creative directions, each with a hook and a visual style. Keep the ones you like and push back on the rest with feedback.
Slow Mornings
v2The ritual before the rush. Close textures, window light, nothing hurried.
Hook: “Some things shouldn't be rushed.”
Pour Theory
v1Precision as a love language: grams, degrees and the perfect bloom.
Hook: “Ninety-three degrees of patience.”
Window Seat
v1The city wakes up outside. Inside, you don't have to yet.
Hook: “Let the city wait.”
03Scripts
50 tokensEach concept becomes a shot-by-shot script with framing, voiceover and on-screen text, written the way a director would read it.
Slow Mornings
v1Water spirals into the dripper; steam catches the window light.
VO“Some things shouldn't be rushed.”
She cups the mug with both hands, eyes closed, light drifting across the wall.
VO“Neither should you.”
Out into the old town, coffee in hand, pigeons lifting off the cobbles.
Super“Morrow. Autumn roast.”
04Storyboards & stills
45 / imageSketch every shot as a storyboard, then render photoreal stills in each aspect ratio you picked. Choose the frames worth animating.
05Videos
260 / videoSelected stills are animated into 8-second clips that land in your project as they finish, ready to download and publish.
Made for the feed.
Every feed.
Food and drink, beauty, sport, travel, tech. Framely is tuned for lifestyle and brand work: natural light, real textures, products that look like products.
Fictional brands · AI-generated frames
Run it like a production. Pay for it like a tool.
No agency retainer, no seat licences, no treatment decks. Just a pipeline that keeps every decision visible and every cost known up front.
Pay per step, not per seat
Every action has a fixed token price, shown before you click. No subscription, no seats, no surprise overages.
Versions, not do-overs
Change a concept or a script with plain-language feedback. Earlier takes stay one click away.
Every format from one brief
Vertical, portrait, square and widescreen are composed from the same storyboard, not stretched after the fact.
Live while it renders
Stills and videos stream into your project the moment they finish. No refreshing, no waiting room.
Failed renders refund themselves
If a generation fails, the tokens for that image or clip go straight back to your balance.
Hosted in the EU
Briefs, brand assets and renders are stored on EU infrastructure and only sent to the AI providers that render them.
Tokens, not subscriptions.
Buy a pack and spend it on whatever the campaign needs. Every step has a fixed price. Prices in euro, VAT included, tokens never expire.
- Generate conceptsper batch50
- Change a conceptper revision50
- Generate a scriptper concept50
- Change a scriptper revision50
- Storyboard frameper image45
- Photoreal stillper image45
- Video clip, 8sper video260
- Concepts1 batch + 1 revision100
- Scripts3 concepts150
- Storyboards30 frames1,350
- Stills30 images1,350
- Videos30 × 8s7,800
Fits in Studio: 12,500 tokens for €249, 1,750 to spare.
Starter
≈ 3 finished clips
Try the full flow: concepts, a script, stills, and 2 videos.
Creator
≈ 16 finished clips
Enough for several campaigns and iterations.
Studio
Most popular≈ 40 finished clips
A full 30-video campaign plus room for revisions.
Agency
≈ 98 finished clips
Best per-token rate for high-volume teams.
Enterprise. Custom token volumes, invoicing and a direct line to the team.
Talk to usPayments by Stripe as merchant of record · Individuals and businesses welcome · Prices include VAT
What are tokens?
Tokens are prepaid credits. Every action (concepts, scripts, storyboards, stills, videos) has a fixed token price that's shown before you run it.
What does one finished video cost?
A finished 8-second clip is one still (45 tokens) plus one video render (260 tokens): 305 tokens, or about €6 on the Studio pack.
Which formats can I export?
9:16 for TikTok, Reels and Shorts, 4:5 for feeds, 1:1 square and 16:9 widescreen. Pick as many as you need per project.
Do tokens expire?
No. Tokens you buy stay on your balance until you use them.
What happens if a render fails?
Failed generations are refunded automatically, per image or per video, so you only pay for what actually lands in your project.
Who processes payments?
Purchases are processed by Stripe Managed Payments (sold through Link) as merchant of record. Individuals and businesses can buy, and prices include VAT.
Is there a free trial?
New accounts receive 150 tokens once the email address is verified. That's enough to try concepts, scripts and a few stills before buying a pack.
01A02A03A04A05A06A07A08A09A10A11A01A02A03A04A05A06A07A08A09A10A11AYour next campaign is one brief away.
Create an account, verify your email and get 150 tokens to run your first concepts, scripts and stills. No card needed.